The emphasis is on performing for youngsters, and the author reveals why this age group is a financial gold mine for the alert performer.

Here's a quick look at what's included:

• A brief resumé of the author's career and experience in the booking and performance field.
• How to locate and rent the ideal theater or performance venue.
• The reason behind offering prizes to help ticket sales and increase anticipation.
• How to handle a noisy audience.
• Proven methods to advertise the show.
• Saving money on printing costs.
• An alternative to hiring the venue that leaves no risk of ticket income not meeting the hall expenses.
• Daytime vs. evening performances.
• Business license considerations.
• Effects to use in the act, especially for younger audiences.

And the "gold" for many performers: the aforementioned audience-tested patter.

Covers virtually every aspect of making a living by performing within a reasonable driving distance from your home or office.

"Hopefully Mr. Ellis' words will fire your imagination and give you the necessary kick in the pants so that you can get your own magic show on the road— whether you do so as a livelihood or as an enjoyable second income." (from the Foreword by T. A. Whitney)

Magic World revised and updated edition includes two new chapters and 20 added illustrations.